|IV. Central Sales Process|
|O. Conduct negotiations|
Negotiating is a fact of life for the Sales Professional. It could be negotiating delivery schedules, terms, pricing, and many other items.
That being the case, it makes sense then to equip yourself so that you are prepared to take on the negotiator with loads of experience and still come out with a "win-win" by following the basic Principles of negotiations.
Further, many times in sales it seems that everything in the end boils down to "price." In this course, we pay special attention to illustrating how you move from negotiating price to negotiating value.
Performance Objective: Understands the value of what is being negotiated to both parties. Negotiates on principles rather than adversarial tactics.
Learn how to:
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